2010 Entrepreneur launch of Synergy Transworld - a U.S. company offering import/export services in the Americas region through the use of strategic digital marketing and MarTech tools for small medium sized business  

Synergy’s mission is to help SMBs become global in a digital economy through a 3-phase product process: 

a.  Entrepreneur b.  Web IT c. Virtual Office

Globalizing SMB’s in different industries teaching them how to export/import their product or service in new markets across the U.S./LATAM region through market places, eCommerce platforms, and cloud computing resources.

Creation of business plan, yearly marketing plan, financial P&L budgeting plan which included:

  • Go-To-Market strategies and multi-channel strategies for CPG in different industries

  • SaaS for eCommerce platforms for each particular product or service 

  • Growth Marketing Digital and Social Media demand generation strategies - marketing automation

  • Logistics and distribution | supply-chain management

Successful market product penetration in different industries at the wholesale and retail level with both traditional and digital marketing strategies: B2B & B2C using content marketing and inbound marketing – branding Industries reached: Food & Beverage (produce, seafood, liquor), Retail, CPG, SMB

Evolved into 3 business units: liquor, seafood, and horticultural

Synergy Produce

Synergy Produce

  • B2B campaign CRO

  • lead generation, distributor and resellers

  • US Market

stand alone marketing brands samples

Synergy Bottling Brand management: MG

  • DTC campaign

  • Social Media

  • B2B, retail, supply chain mgt. , warehousing

  • Chilean Market

Laundry

  • DTC campaign

  • social media (facebook, instagram)

  • phone app

  • US Market

BIOTEC AMERICAS

  • B2B medical image supply eCommerce portal (wordpress)

  • US market

Medical Needles

  • B2B Portal

  • US market

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Columbia Business School